  | Book Details Title: NeuroSelling: Mastering the Customer Conversation Using the Surprising Science of Decision-Making |
Book DescriptionReview “Whether you’re a sales person or a sales leader, your time is too valuable to read another sales book that tells you what you already know. NeuroSelling(R) is very different. It will fundamentally change the way you think about selling and if you apply the NeuroSelling(R) process, it will dramatically improve your results.”–Matt Riebel, Chief Sales Officer, Protective Life”This isn’t just another book on mastering sales acumen. NeuroSelling(R) is a real-world guide on building trust, strengthening relationships and driving genuine and intelligent sales conversations.”–Brad Larsen, Senior Director, Business Development, Mitsubishi Electric”Understanding your customer, how they think and what motivates them to say ‘yes’ to your sales team is about more than just a relationship–it’s an artful science that Jeff explains with masterful simplicity. His insights, experience and methodology in NeuroSelling(R) is a pathway to profitability and should be required reading for any team serious about excelling in today’s dynamic marketplace.”–Jim Pearson, CEO, NI CO Corporation”This book goes straight to the heart of why traditional sales techniques don’t give us the results we want. Then it provides a systematic, scientifically proven path from the inside out; a true people-first approach. Thanks, Jeff, for showing us a better way!”–Nora Stewart, CEO, Entheos”Finally! A sales book that dismantles all of the ‘slimy’ sales gimmicks of old and addresses the heart and science of a purposeful and successful sales conversation. Do not engage another customer until you have read this book.”–Tommy Seay, Director, Business Development, American Express Read more About the Author Jeff Bloomfield is the founder and CEO of Braintrust, a sales & marketing consultancy helping companies have more purpose-driven, impactful customer conversations using his NeuroSelling(R) methodology, resulting in untold millions of dollars in increased revenue. In addition, Jeff is a unique and powerful keynote speaker, bringing his one-of-a-kind message of purpose and transformation to stages all around the world. He lives outside Cincinnati, Ohio, with his wife and family. Read more Customers Review: I have had previous sales training on consultative selling, but Jeff Bloomfield offers a fresh perspective on the science behind human decision making in this easy to read book. He offers many personal examples and some practical tools on how to make an emotional connection with your clients. This book is a must read for everyone!
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8 reviews